Affin Bank Berhad (AFFINBANK)
is a wholly-owned subsidiary of Affin Holdings Berhad which
is listed on Bursa Malaysia.
It commenced operations in January
2001 following a merger between the former Perwira Affin Bank
Berhad and BSN Commercial (M) Berhad in August 2000. In June
2005, it merged with the former Affin-ACF Finance Berhad. To
date, it has a network of 96 branches nationwide. The Bank is
constantly reviewing the geographical reach of its branches
to better serve its customers. Towards this end, the Bank is
on constant look-out for more strategic locations for the existing
branches and to relocate if deemed appropriate.
The Bank serves both retail and
corporate customers. The business units of the Bank comprise
Enterprise Banking, Consumer Banking, Debt and Capital Markets
and Hire Purchase. Consumer Banking provides credit cards, personal
loans, mortgages and deposit taking services to individuals.
Enterprise Banking offers corporations, institutional clients
and SMEs services in corporate banking, contract financing and
trade finance. Enterprise Banking serves as an important feeder
to the other business units by way of contacts and opportunities.
Banking Without Barriers™
signifies the removal of boundaries within the processes of
the Bank as well as in its attitude in servicing its customers.
The latter means reaching out to the customers, improving relationships
with them, making each one of them, and not just a select few,
feel privileged and enhancing services to them. Simply put,
AFFINBANK is embracing a new approach to banking and changing
the face of conventional banking.
AFFINBANK's Islamic banking subsidiary
Affin Islamic Bank Berhad (AFFINISLAMIC) commenced operations
on 1st April 2006. As a full-fledged Islamic bank, AFFINISLAMIC
offers a complete range of Islamic Banking products and services
encompassing the areas of Enterprise and Consumer Banking.