6 April 2012

MALAYSIA SERVICE TO CARE AWARD 2012

Kuala Lumpur, 5 April 2012 : Affin Bank Berhad (AFFINBANK) was awarded the Best of Malaysia Service to Care Champion (Category: Conventional Bank with asset <USD20 billion) by MarkPlus Insight in conjunction with the Philip Kotler and the Christopher Lovelock Centre for Services Marketing. This Award is given in recognition of best performers and best practices in customer service and customer care in the ASEAN region.

During the Inaugural Service To Care Award in 2011, the Bank was also awarded the Malaysia Service To Care Champion for Customer Satisfaction (Category: Conventional Bank with asset <USD20 billion).

These recognitions in customer service excellence re-enforces the Bank's commitment to continuously improve our service levels and relationship with customers.

We wish to thank all our customers for their endearing support.

Reference:

1. Bernama, 06/04/2012 (Friday) [English][PDF]
2. The Malay Mail, 06/05/2012 (Sunday) [English][PDF]

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